COMMERCIAL
Monster Energy x AFL
Monster Energy x AFL Partnership Announcement 2020
Global energy drink giant Monster Energy and Australia’s biggest sporting league, the AFL, announced their partnership in early 2020. Our team at Headstrong Films was engaged to produce the first piece of advertising content releasing the announcement.
TURN-KEY
Concept & Production by our team at Headstrong Films.
“YOU EITHER FEAR OR UNLEASH THE BEAST”
COMMERCIAL
Monster Energy x AFL Partnership Announcement 2020
The Back Story
Monster Energy approached us to create an announcement video campaign for their 2020 partnership with the Australian Football League. This was the first time Monster Energy had partnered with the AFL. We travelled to Melbourne, VIC to work with Monster Energy endorsed Collingwood player ‘Jordan DeGoey’. The video was written, directed and filmed by our Headstrong Films team.